#nxsyd Boot Camp (Afternoon Session): Secrets to Thumb Stopping Content

Workshop session with award-winning content marketing agency, King Content

Join the Conversation

#nxsyd #Merivale



This is an over 18 years of age event.

3rd May 2016

2:00pm - 5:00pm

Add to calendar

Hotel CBD Club Bar

Level 3, Hotel CBD Cnr King and York Sts
Sydney NSW 2000

Open map

As more marketers compete for attention in today’s hyper-connected world, creating thumb-stopping ‘content moments’ has become critical to marketing success.

Learn how to stop the thumb in this intensive content marketing workshop.

Event details

If you’re a marketer struggling to make content drive meaningful engagement and ROI in your organisation then the #nxsyd Boot Camp is an ideal place to kick-start your content marketing efforts in 2016.

#nxsyd has partnered with content marketing agency King Content, who are globally recognised for creating award-winning end-to-end content marketing strategies, in order to present an in-depth and exclusive workshop on developing thumb-stopping content strategies.

Learn the secrets to viral content, how to develop an effective content strategy for your brand and what the most-effective formats and distribution tactics are to get your content noticed.

  • More event details

    Following an in-depth theory session presented by King Content and a Q&A with #nxsyd, you will participate in a hands-on workshop experience with King Content’s expert team where you will be able to apply what you’ve learnt and develop an actionable content strategy.

    Not sure?

    If you tick any of the below topics then this event is FOR YOU:

    • I want to know how I can use content to drive ROI for my brand
    • I need guidance on how content can be incorporated into my current marketing mix
    • I want to know the right techniques to develop and manage an effective content strategy
    • I want to learn about the process for creating viral content
    • I need to know how to measure content marketing success
  • Activity
  • Sponsors
  • Speakers
  • Attendees

Here’s a sneaky peek at the speakers for this event.

Ruth Haffenden

Ruth Haffenden

GM, Sydney

GM of award-winning content marketing agency, King Content, Ruth has seven years’ experience planning and executing integrated, high-budget, content and communications strategies for global brands. At King Content Ruth is responsible for overseeing all of the agency’s Sydney-based clients including Telstra, Dan Murphy’s, NAB, AMP, Bupa, Lenovo, Bendon, Primo, LinkedIn and SalesForce, with a key focus on spearheading the agency’s strategic capabilities and creative content offering.

Phil Brown

Phil Brown

Content Strategist, Sydney

Phil Brown is a data-driven content strategist with experience in digital transformation, content strategy development and content production.  His day job includes researching and writing content marketing strategies for King Content and he moonlights as a Board Member of the Wilderness Society and dabbles badly in creative writing.  He also has a black belt in Google and edits the world around him.

Please login to view the attendee list.