Let's Get Creative!

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#nxsyd

26th Oct 2010

6:00pm - 8:30pm

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Piano Room

Corner of Kings Cross & Darlinghurst Roads
Potts Point NSW 2011

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    Does the word 'creativity' intimidate you? Have you ever had a fantastic idea that struggled to take off? Are you recycling the same old ideas in your campaign planning?

    Our October Networx event, Let's Get Creative will give you insights into the minds of those who have achieved creative success. We are joined by creative experts from BMF, Zing and Host, who have developed some highly original campaigns which have had all of Australia talking!

    Join us at Piano Room on Tuesday 26 October from 6:00pm. Tickets are $60, which includes a complimentary drink on arrival, canapés and the chance to win a fabulous lucky door prize!

    Book online today and enjoy an entertaining evening with plenty of networking opportunities and expert advice.

     

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Here’s a sneaky peek at the speakers for this event.

Preya McMahon

Preya McMahon

Founder and Managing Director, Zing

Preya has more than 25 years PR experience both here in Australia and in the US specialising in FMCG, youth and lifestyle & health brands.  Preya worked in NY at Edelman, and several Sydney agencies before founding Zing in 2000. Zing is renowned for being a creative PR agency and has been in operation for over ten years.  In this time  Zing has become one of Australia's leading PR agencies working with brands like Coca-Cola, Telstra, Kellogg's, American Express and Rabo Bank.  Besides PR, Zing has a digital division, experiential division and has design and video services in-house.  In 2005 Preya opened the first overseas Zing office in Los Angeles and followed that with the New York office in 2006.  The Zing US business is growing rapidly and represents both Australian brands like Seafolly and Wish as well as a number of US and UK brands.

In 2008/09 Zing Australia was named B&T's PR agency of the year.  Zing was awarded the accolade in part because of its pioneering approach to online PR.  Since then they have continued to excel in the digital space not only incorporating blogger outreach into all their campaigns, but also devising integrated PR campaigns that hinge on digital.  Two of the most recent and most noteworthy are a Money Tree social experiment for RaboDirect and the launch of Sushi Plane for Telstra.
 

Dennis Koutoulogenis

Dennis Koutoulogenis

Creative Director, BMF

Despite completing Economics (Honours) and Law degrees, and 4 years' practice as a solicitor, DK realised he still wasn't very good at it. So, much to his parents' chagrin, he traded the yellow legal pad for the bleedproof art pad of the copywriter. He worked at VCD, mojopartners and Batey/Red Cell, before joining BMF in 2003.

In his time at BMF, DK has been responsible for numerous, very successful campaigns, including the Sam Kekovich "unAustralian" campaign for Lamb, which has become one of best-loved Australian advertising campaigns of recent times. As Creative Director, his responsibilities also include Beef, Schweppes (Solo and Cool Ridge Spring Water) and Football Federation Australia.

During his advertising career, DK has picked up awards at D&AD, Cannes, One Show, New York Festivals, London International, AWARD and all of the major local shows. He has judged a number of local and international awards, and has lectured and tutored on numerous occasions at AWARD School, Copy School, AFA AdSchool and at the Caxton Awards.
 

Pascal Winkler

Pascal Winkler

Digital Business Director, Host

Having a background in traditional advertising - working on blue chip brands in Europe and Australia - Pascal Winkler got hooked on digital about five years ago.

Today he is a Digital Business Director at Host, responsible for digital strategy on a range of clients including Air New Zealand, Levi's, Coke and Vodafone. Pascal has also helped build the social media team across Host and One Green Bean.
 

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